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Our name, Saporista, comes from the Italian word 'sapore' meaning 'taste' or 'flavour'. Our business is the culmination of the passion of its founders for bringing authentic, high quality food and drink from small artisan producers all over Europe to kitchen cupboards at home, where it can be used to create joyous occasions in our everyday lives.
Our story starts in Italy, at the end of World War II, with founder Sam's grandparents - George and Amelia.
A big part of the passion behind Saporista’s Italian range is co-founder Sam’s love for Italian cooking, inspired by his Italian heritage. Both Sam’s maternal and paternal grandmothers were Italian, one from the South and one from the North, but it was his father’s mother Amelia, and her sister Angelina, who really ignited his interest in Italian cuisine.
The story begins with Sam’s grandfather George’s brave involvement in one of the most costly series of allied assaults in World War Two, fought in the most challenging of terrains, the Battle of Monte Cassino. George, like many World War veterans, did not speak much about his experiences, but it must have been hellish. This knowledge makes the next episode in his life story that much sweeter! 25 year old Lance-corporal George Titchmarsh had been catapulted from his home on the Coldfall Estate in Muswell Hill, where he lived with his parents, enjoyed playing in a local ‘Thursday league’ football team, and was employed by Wilson’s the drapers, into war-torn Italy when he was called up in 1941. Amelia was a pretty and vivacious ‘soon-to-be-20’ Italian girl when she met George at a dance in Milan, and love blossomed between them under the Italian sunshine. The nature of war meant romance progressed speedily in the 1940s, and when George announced his engagement to his parents they hardly knew of her existence “We have received lovely letters from Amelia and, though we are not aware of her surname, we know our George well enough to say that he’s picked his “dream girl”, said Mrs Titchmarsh when interviewedby a local reporter. Amelia was obviously very excited about the prospect of moving to England with George, writing to his parents, “I already love you as if you were my own parents and, although I do not belong to your nationality, I am quite sure that near you and with George I shall love your country as if it were my own.” Her sister Angelina was already living in England, having met and married an R.A.F man.
Amelia and George’s wartime romance brought British and Italian traditions together and Sam has many fond childhood memories oflong, chatty Italian-style meals, when the kids were allowed to stay up late and join in with the grown-ups as they tucked into huge platefuls of delicious Italian food. Just as his Grandad fell in love with an Italian girl, Sam in turn has fallen in love with all things Italian. As an adult he has enjoyed learning to cook in different Italian styles, experimenting with flavours and recipes from the many distinct Italian regions. This interest has widened into discovering other European foods and cookery traditions. His wife's firm favourite recipe however, is Pollo Milanese (chicken simply fried in breadcrumbs), a dish she's nicknamed 'special chicken', which was a staple in his Nan's repertoire.
Building Saporista is a wonderful opportunity to combine Sam’s personal passion with his wife's entrepreneurial skills. As Saporista’s Italian collection grows, and we share more wonderful food stories and occasions with our customers, Amelia Chiappella’s romance with an English soldier lives on …
The Food Explorers Club (FEC) is a membership club operated by Yumbles Media Ltd and gives all members great benefits when shopping on Yumbles.com.
- Member benefits: we are continuously looking to improve benefits to FEC members and as a result, the benefits offered might change from time to time. We will always make an up-to-date list of benefits available to everyone through Yumbles.com. At the time of writing benefits include free delivery on 100s of products and exclusive discounts.
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- Cancellation:
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Subscribe and Save is a great way to receive your favourite products on a regular basis, without the hassle of re-ordering, and get a 10% discount over the regular price*.
Creating a subscription is dead-easy and you can cancel your subscription or decide to skip a month online any time of the day. Subscriptions can be cancelled as long as at least 2 weeks pass from the dispatch date of your first order - this is to give you the chance to taste the products before deciding and to ensure that the discount is only enjoyed by those that are genuinely intending on receiving a product on a regular basis.
We're sure you'll agree that this is a good way of not having to require a minimum number of orders, which would be less flexible - we understand that at times, you might decide that a product is not for you once you've tried it. If you decide that you no longer want to receive a product on a regular basis, please make sure to cancel before the next renewal day; once your card is charged the product will be on its way to you and any cancellation will come into effect from the next cycle.
* Occasionally, food makers might have to make small changes to their product prices for various reasons. You will always be charged the current price of the product, whether it's a bit lower or higher than the price on the day you first subscribed.